TechKNOWPalooza 2020 #VirtualTKP20

The 2020 conference, brought to you by GRAR and ESL Federal Credit Union, will be held virtually via Zoom on Thursday, October 29, 2020. 

Tickets: $25 (Includes access to all recorded webinars post-event)

We are very excited to bring you our real estate related technology-based conference virtually this year.

Sponsorships Available Now!


Schedule of Events            Topics           Presenters


Non-Members may register by phone at 585.292.5000 (stay tuned for details)

See our TKP Preview video from a past event!

Greater Rochester Association of REALTORS logo

Thank you to our sponsors!


Family First Federal Credit Union Logo with Blue Text and a Green silhouette of a tree as the letter Y in Family

    Movement Mortgage logo

TKP Sponsor Warren Engineering

Schedule of Events

See the proposed #VirtualTKP20 agenda below to plan your day.

8:30-9:00a Registration/Networking/Tech Testing/Visit our sponsors
9:00-9:10a Welcome, How the Day Will Run & Presenter Intros
9:15-10:00a Pick 1 of 3 sessions
10:10-10:55a Pick 1 of 3 sessions
11:05-11:50a Pick 1 of 3 sessions
Noon-12:15p Closing/Door Prizes
12:15-1p Open Networking/Meet the Speakers/Sponsors


2020 Session Topics

Adapt or Evaporate – Ifoma Pierre

Key Takeaways include: 1. A secret strategy for exploding your Facebook Business page and getting as many as 5,000 likes overnight. 2. How to create informative videos daily without worrying what to say. 3. How to conduct a seller webinar to build a list of ready-to-sell homeowners.

Creating Conversations Using Social Media – Barb Betts

Step by step, action packed, full of examples training that shows how to take the power of Social Media to create engaging conversations with your clients and potential clients that lead to transactions.

Getting Your Brand Noticed on Google –Sabrina Lowery

Getting your brand noticed on Google – This session will teach attendees how to get their business online with #Google by using Google My Business

Increase Your Presence and Leads Quickly with Instagram & IGTV – Marki Lemons-Ryhall

With more than one billion monthly active users, Instagram is rolling out updates and new tools weekly. IGTV is a new app designed for watching long-form, full-screen vertical videos from your favorite Instagram creators.

Leading Outside of the Box – Sabrina Lowery

Lead using non-traditional, innovative, and creative strategies that will make a lasting impact. You will learn strategies for livestreaming meetings and engaging your team with tools such as Google Meet, Zoom, and Microsoft Teams.


Modern Agent Mastery – Chris Abazis

Social media prospecting and marketing strategies (digital door knocking, 3 stage ad strategy)

Silly Rabbit, Its a Turtle Race – Ifoma Pierre

As the saying goes the fortune is in the follow-up. Here is where many agents struggle. In this session, Pierre will teach you the four sequences of the follow-up funnel and how to master them.

Smartphone Video Boot Camp – Chris Abazis

Learn how to shoot high quality video using just your smartphone by discovering how to correctly adjust settings, lighting tips, and higher quality audio.

You Are Essential Now! – Marki Lemons-Ryhall

Housing is ESSENTIAL! Therefore, real estate professionals are always essential. The world has changed, and we, as real estate professionals, had to change with the world.   Equipment to use on-the-go. Tools and apps that will set you apart from your competition. And more!

2020 Presenters

Chris Abazis

Chris Abazis

Chris began his real estate career as “Rookie of the Year” in 2002 and continued to achieve at higher levels in the years to follow.  In 2014, Chris was selected as one of the “Top 20 Under 40” by the Long Island Board of Realtors.  In 2016, Chris retired from office leadership to pursue his passion for coaching, training and people development and launched Dream Key Consulting.  Since then, he has established himself as a sought-after national speaker and trainer in the fields of real estate, leadership, communication and technology.  Chris coaches business leaders all around the country.  In March of 2019, Chris and a longtime friend launched Sky Limitless Media, a media production company with a focus on creating content and high-quality video productions for businesses and community leaders.

Barb Betts

Barb Betts is a successful REALTOR®, Broker and CEO, Educator, Speaker, and Trainer with a passion for all things Real Estate.

Barb’s approach is honest, compassionate, and transparent. Her passion lies in sharing with others her best practices, successes (and failures) in selling real estate, running a brokerage, and figuring out how to keep it all balanced.  In her spare time, you can find her traveling with her husband, visiting her daughter at the University of Kentucky, or on a baseball field somewhere supporting her son in his professional baseball career.

Marki Lemons-Ryhall
Marki Lemons Ryhal

Six-time REALTOR® Conference and Expo featured attendee, one of 100 speakers selected out of over 500 speakers to speak at the REALTOR® Conference & Expo six times. Marki Lemons Ryhal is a licensed Managing Broker, REALTOR®, avid volunteer, Major Donor, and International Best Selling Author of The Modern Real Estate Professionals Guide to Success.

Sabrina Lowery

Sabrina Lowery is the Chief Technology Officer for Sabrina Lowery Enterprises, LLC,
and the Qualifying Broker of Legacy Realty & Management, LLC. Recently certified by Cornell University for Women’s Entrepreneurship, Sabrina is an award winning Leader, Influencer, Innovative Technologist, and has been a mogul in the real estate industry since 2003. Sabrina is
affectionately known as “The Tech Evangelist”, a Certified Google Expert, and a Certified Microsoft Innovative Educator, Sabrina launched The Geek Tank Academy in 2018, and is the author of “The Entrepreneur’s Blueprint for Digital Dominance”, and “Social eTECHquette: Communicating with a conscious mindset.”

Ifoma Pierre

As a licensed and long-established Real Estate Associate Broker, Pierre boasts more than 15 years of experience in the sale and acquisition of prime residential properties within Queens, New York. Because of his thirst for knowledge and education, Pierre created a coaching program called G.E.M, a complete training system designed for real estate agents success, through mastering the art of Sales, Marketing & Branding & advance Social-Media Lead Generation Strategies. Pierre also holds several designations including: ABR, GRI, MCNE, SRS, PSA, E-PRO, CBR, ITI and the prestigious John Maxwell Certified Speaker Trainer & Coach.


2020 Event Co-Sponsors

     GRAR logo

2020 Breakout Room Sponsors

Family First Federal Credit Union logo




Lunch Sponsor

T-shirt Sponsor

Note Pad Sponsor

Name Badge Sponsor


Bag Sponsor

Movement Mortgage logo

Raffle Prize Sponsors


Coffee Sponsors

TKP Sponsor Warren Engineering