Case Study: Ardi Handles 3,200 Questions and Tech Support for MIBOR

Ardi isn’t just for GRAR members—she’s helping agents at other associations, too. Developed by GRAR in partnership with Voiceflip, and originally created to answer GRAR members’ after-hours questions, Ardi has now been adopted by nearly 30 MLSs and real estate associations nationwide.

The Metropolitan Indianapolis Board of REALTORS® (MIBOR) and its Broker Listing Cooperative (BLC®) noticed a fivefold increase in text questions from their members (especially after-hours) after implementing Ardi. In the first three months after launch, Ardi handled more than 3,200 member inquiries, with about 75% of questions answered instantly. MIBOR began using Ardi after launching several new technologies in a short period of time, which created a surge in member support requests.

Relying on MIBOR’s trusted knowledge base with over 900 curated articles, Ardi helped MIBOR’s 10,000+ members navigate not only the new technology, but also association and MLS topics such as membership, billing, onboarding, procedures, and more.